She launched her own brand, Label Shivangi Kasliwal, in 2009 to promote the beautiful
Banarasis that she loves so much. She started out by connecting with old weavers who had
moved onto powerlooms and other lucrative jobs because of the shift in industry dynamics
due to evolution of technology. The weavers are the mainstay of her brand. She considers
herself fortunate to work with the most illustrious weaving families of Banaras from the
traditional weaving areas of Madanpura, Reori Talao, Peeli Kothi and Ramnagar.
Previously, she studied software engineering in Australia and the US, completed her M.Sc. in Finance in England. Shivangi has had corporate work experience at multinationals like Siemens and Deutsche Bank. Along with being a mother, she now works fulltime to preserve and promote the Banarasi textile.